hi team, i believe that those brain storming are indispensable.
Let's start!

When i work with designers, we usually write a list of descriptive words and we discuss about their suitability one by one. We personally score all words (0-10) and we clarify witch attributes are best for the proyect. Then, team leader takes a decision. Normally she is who has spoken with customers, and who better knows what the proyect needs. I think lead decision is very important because we can't all be agree.

I apreciate your suggestions of drawing. I can change easily stitches by a little nose. It is done.

Salud!