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It's a nice 3D logo but I think it has got the look of the existing A5 logo

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Well A5 looks like A4, so why shouldn't A7 (and actually A6 as well) look like them as well. I think it's a nice standard for the engine.

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That's true, the standard is indeed very nice but after 3 engine's the logo's may look like "the baby of the A6 logo". In the language of the poems I mean by this, something new and fresh which looks like it has got a potential professional expression
Maybe a complex explanation but that's my thought about it.

Cheers

Frazzle