Yeah it depends on the ego of the members i suppose, some will look at ranks as a way to better them selves and prove them selves, while others may see it as a status of power (as such) and think that people with lower ones are inferior.

What would be ok (maybe) would be an award system, where it shows who has contributed the most each month or similar (maybe just in the AUM) and that way we may be able to step up User Contributions.

I dunno, i am just flinging ideas out here